By Sue Oxarart
The management team of Toyota Arena in Ontario, CA, announced a new partnership to provide convenient service to guests. By teaming up with food delivery app DoorDash, food and beverage can be ordered on customers’ mobile device enhancing services for live-event attendees at Toyota Arena.
The partnership will include technology upgrades that will allow fans to skip traditional lines by using DoorDash’s app to order food delivery within the arena for pickup. Guests, while-on site, will be able to scan a QR code, download or open their DoorDash app to access the venue’s concession menus.
“Since taking over management of Toyota Arena in 2016 we have been committed to improving content and guest services,” said Michael Krouse, President & CEO of Toyota Arena. “With the DoorDash app our guests can place their food order from the comfort of their seat on their mobile device resulting in less lines at concession stands and a faster delivery, so you don’t miss any of the action of a sporting competition, family show, or concert.”
The new partnership officially launched at the Toyota Arena on June 11 for a live concert. “We will start with a few concessions stands and continue to add more as we become familiar with this new and exciting way to improve guest services at Toyota Arena,” said Dina Hanna, Director of Food and Beverage.
This agreement is part of the multi-year agreement which will see DoorDash become ASM Global’s “On-Demand Delivery Platform” partner at arenas, stadiums, and convention centers around the U.S. in the coming months. Gradually the DoorDash platform will roll out to other North American venues.
Sue Oxarart is Director of Marketing and Communications for the Greater Ontario Convention & Visitors Bureau and Ontario Convention Center.