With the college football season about to wrap up and the National Football League now beginning its playoff round, the sports scene is slowly shifting toward basketball at all levels. Consider Daktronics ready for the action.
The Brookings, South Dakota-based company provided 431 video displays totaling more than 64,000 square feet for 87 venues 
ranging from high schools all the way to the professional level for the 2016 season. Of those displays, 81 are for professional, 302 are for college and 48 are for high school basketball.
“This year is much like any other year as teams and venues started preparing for the 2016 basketball season months in advance, and we’ve worked along with their timelines to provide hundreds of LED solutions to enhance the fan experience at their events,” said Will Ellerbruch, Daktronics national sales manager for the live events market. “We’re proud to have the manufacturing capability and capacity right here in the United States to provide such a large number of customers with the digital solutions they need to make their events successful.”
Of the 87 venues, 19 received centerhung configurations featuring multiple displays hanging above the basketball court. Stanchion displays mounted to the supports of the basketball hoops is becoming increasingly popular around the country as venues and sponsors are capitalizing on their value. In total, Daktronics has installed 30 stanchion displays across seven venues in 2016.
Locations such as Littlejohn Coliseum at Clemson University are pushing the envelope by incorporating unique curved displays inspired by installations at the professional basketball level into their facilities to bring unique experiences to their fans.
At the high school level, incorporating LED video displays brings an impact that has coaches, student-athletes and fans feeling like they’re at a professional game.
“We’re excited for all of our schools that have installed our video displays,” said Tom Coughlin, Daktronics national sales manager for the high school market. “In addition to enhancing facilities and the game-day experience, these video displays are a providing a huge source of revenue for schools through sponsorship sales. We’re also changing the game for students who are operating the displays by providing educational opportunities in all facets of game-day operations.”
