By R.V. Baugus
Long-time IAVM member and good friend Brad Gessner, CVE, is now living the charmed life of retirement nestled in the Hill Country of Texas. Specifically, Brad resides in Comfort, a town that easily befits its name and is a far cry from the hectic pace of Brad’s final job in running the Los Angeles Convention Center.
Brad shared an interesting story about how he started keeping a journal of interesting stories beginning 
in 1984 about life in the public assembly venue industry. For the younger IAVM members reading this, it is something you might want to contemplate doing as well. At the minimum, it will provide you some fond (and maybe not so fond) memories of your career in this fascinating business once you hit the retirement calling.
Brad’s journaling resulted in his writing a book entitled Backstage, an apt title if there ever was one. We’ll let Brad tell the back story of Backstage in his own words. I am looking forward to reading the book and encourage you to do the same.
“I actually started in 1984 keeping a journal of interesting stories that happened on the job in this crazy and interesting industry. I kept writing them down for the next 36 years!
“I wrote it for several reasons. I wanted to leave my story for my kids and grandkids as well as share with the industry and anyone else that was interested. And to make others aware of an incredible industry that I discovered completely by accident.”
The book’s description is as follows:
Backstage is a behind-the-scenes tour of the author’s best memories of what transpires in the world of special events. The author’s 42-year career managing special event facilities include his introduction to this “accidental industry” starting in 1978 through his retirement in 2020. From the Harlem Globetrotters, Earl Scruggs, Harry Chapin and EDM’s Kaskade to wrestling’s Dusty Rhodes and comedic genius Gallagher, Backstage stories make this a fun, insightful and wanting to read the next page.
Backstage is also a book about the highs and lows of leading in the event industry. The author held leadership positions at the San Diego Convention Center (two different stints), WestWorld of Scottsdale, the Del Mar Fairgrounds & Racetrack, the HemisFair Arena, and his last stop as Sr. Vice President of Convention Centers for AEG Facilities and General Manager of the Los Angeles Convention Center.
Backstage challenges us to ensure our leadership makes a difference. If you are a leader in any industry, read this book!
The author offers ideas and insights and pragmatic guidance which will help lead you to greater success as a leader.
The book is available through Amazon and can be found by clicking here.
