There was a lot of news this past week. Here are some stories that caught our eyes.
Why Major League Baseball Got Into…the Wine Business?
—Fast Company
“This season, seven teams–the Giants, Yankees, Mariners, Red Sox, Rangers, Phillies, and Cubs–became the first to hawk custom blends.”
Music Festival Travel Site Festicket Raises $2.7M
—Billboard
“The fast-growing startup gives music fans a way to discover and book complete travel packages — tickets, transportation and hotel — for festivals around the globe. Festicket works with over 200 festivals, including Tomorrowland, Leeds and Reading, and puts its membership at over 300,000.”
Ticketmaster Acquires Eventjoy
—Encore
“Eventjoy offers event organizers a system to to self-manage their events and ticketing, with resources such as social marketing, analytics, and customer engagement tools and can stay connected with attendees through tools like embedded direct messaging and real time notifications. All of their services are available through a mobile application so that event management can be handled from a mobile device.”
An Economic Giant: SXSW’s Impact on Austin Blows Past $300M Mark
—Austin Business Journal
“That number reflects the money festival attendees and participating brands spend on registration, food, lodging and other expenses during the 10-day event.”
Triple-A Toledo Mudhens Turned Their Outfield Into a Mini-Golf Course
—Sports Illustrated
“The course winds its way through the outfield before heading towards the basepaths, with one hole finishing on top of the pitcher’s mound.”
(Image: Fast Company/Major League Baseball)