Building on their shared commitment to the western lifestyle, the Fort Worth Stock Show & Rodeo and Dickies Arena announced a new partnership with Ariat International. Ariat, the leader in innovative Western, English and Work footwear and apparel, was the first company to bring a

Trail Drive Management Corp. (TDMC), the not-for-profit operators of Dickies Arena, will host a ribbon cutting ceremony and community open house on Saturday, October 26 to formally welcome the community into the world-class arena. The ribbon cutting ceremony will be held at 10 a.m. on

Fort Worth, Texas, otherwise known as Where The West Begins, will add to its portfolio of venues with the planned opening of a $450 million arena that will be called Dickies Arena. The naming rights partner is an appropriate one for “Cowtown” as the locally-based Williamso