By Josh Albrecht After a record-breaking year in tourism, VISIT Milwaukee unveiled a new way for visitors to explore Milwaukee with Authenticated Experiences (AX), a non-fungible token (NFT) marketing campaign at the organization’s recent annual meeting. The tourism industry’s only im
By Celebrity Access Ticketmaster announced the launch of new technology that will provide event organizers with a new way to integrate collectible NFTs into the fan experience. According to Ticketmaster, event organizers who sell tickets to live events through Ticketmaster will now ha