Lower your voice. That’s it. That’s the tip. In a study conducted at the University of Illinois, females and males who lowered the pitch of their voices were rated as more influential than those who didn’t. “And this approach ends up being effective in that, if

I posted a blog entry last week about learning a persuasion trick in less than a minute. You really enjoyed it judging by the page views it received, so I thought I’d share another persuasion trick from the same “:59 Seconds” series that I think you’ll enjoy. I

It’s called the foot-in-the-door phenomenon, and it’s one of social psychology’s tried-and-true techniques. Watch the above video to learn all you need to know about it in 59 seconds. Then try it out and let us know your results.