The Tennessee Performing Arts Center (TPAC) created an economic impact of more than $64 million for the Nashville community during its 2013-2014 season. That’s just one of four records the organization broke, according to its annual report. The other three records are
—A new record of $20 million in ticket sales, including tickets to the 2013-14 HCA/TriStar Health Broadway at TPAC season, Broadway specials, TPAC Presents, rentals, and performances of three resident companies: Nashville Ballet, Nashville Opera, and Nashville Repertory Theatre;
—A new record of $1,080,590 in fundraising, including contributions from sponsors, government agencies, corporations, foundations, and individual donors;
—And a new record for food and beverage sales.
The IAVM-member venue also saw growth in audience engagement on 13 social media platforms, volunteer participation, and outreach efforts.
“Like any non-profit charged with delivering mission-based programs, such as arts education and cultural programs, we deal with a fragile financial structure. We strive to manage within our resources, including outside funding and support, to provide exceptional programs and offerings,” said Kathleen O’Brien, TPAC president and CEO. “Sometimes the challenges are great, and we are mindful that not all years deliver this kind of financial result. That is why we’re especially excited to celebrate this record-breaking success, which ultimately benefits the arts and entertainment industry, the state and local economies, education, and communities.”
Performance venues managed by TPAC include the Andrew Jackson Hall, the James K. Polk Theater, the Andrew Johnson Theater, and the War Memorial Auditorium. The economic impact number is based on the nationally accepted formula from Americans for the Arts.
(Image: Rick McBride/TPAC)