Yesterday, I wrote about how scents can subconsciously affect your behavior. Sounds can do the same thing, at least that’s what one interesting study published in the Journal of Consumer Research says. In “The Crossmodal Effect of Attention on Preferences: Facilitation ver

Some of you may know I was employed at a venue before coming to work at IAVM Headquarters. I worked at the Dallas Museum of Art as the Senior Marketing Manager for almost 12 years. The museum and its small staff hosted up to a million visitors in a year, and presented exhibitions like

Senses have contributed to humanity’s survival over thousands of years. Our eyes and ears, for example, help us navigate within a chaotic world, guiding us around dangerous spots or noticing friendly faces in a crowd. Smelling is another sense that you probably don’t pay m

Two vehicle sports accidents recently took place that reinforces the importance of safety and crowd management. One accident happened at the Houston Grix Prix. Dario Franchitti’s IndyCar went airborne and crashed into a fence. Along with Franchitti, 13 fans and a race official were in

Score one for the comic geeks. The California Coastal Commission voted unanimously in approval last Thursday to expand the San Diego Convention Center and the Hilton San Diego Bayfront Hotel, helping move the $520 million project forward. “Comic-Con leaders said the expansion is