These are selected news articles that showed up in our inboxes on Monday morning that we want to pass along to you.
Stubhub Becomes Official Secondary Ticket Provider for Baylor Athletics (BaylorBears.com)
“The partnership between StubHub and Spectra Ticketing & Fan Engagement enables barcode integration for a seamless fan experience that provides 100%, digitally delivered tickets to the buyer. In addition, fans have access to print-at-home tickets, streamlined listings to sell unused tickets and the ability to enter supporting venues with their mobile phone.”
Kimmel Center Plans Expansive Naming-rights Sale (Philly.com)
“The sale of naming rights forms the bulk of the Kimmel’s new five-year campaign – its biggest yet – to raise “north of $100 million,” in the words of Kimmel president and CEO Anne Ewers. Proceeds would be used to fund further renovations to the main Kimmel site that opened in 2001, as well as some programs that go on inside.”
Toshiba Mobilizes Fan-going Experiences at Staples Center via Augmented Reality (Mobile Marketer)
“After snapping virtual images with the sports stars, consumers can then share photos across social media, suggesting that there may be an open seat for augmented reality apps in stadiums and arenas.”
Responsible NASCAR Fans Rewarded at Talladega Superspeedway (GlobeNewswire)
“Before the race, 117 fans made the pledge to be a designated driver for their group. All of them had the opportunity to receive a free souvenir photo, instant prizes and a chance to be selected as the Designated Driver of the Race.”
Contemporary Services Corporation Partners with Princeton University (PRNewswire)
“CSC Philadelphia provides guest services, ticket taking, and ushering for the Princeton Tigers football and basketball games at Princeton University Stadium and Jadwin Gymnasium, respectively.”
(Image: Rockin’Rita/Creative Commons)
