By Stadium Business
ASM Global has been selected to manage the historic Olympia London venue, which is undergoing a major transformation.
ASM Global will take on management responsibility for Olympia’s exhibitions and events business.
Olympia London opened in 1886 and is one of the city’s busiest venues. The overall Olympia site is currently being redeveloped as a wide-ranging district spanning art, culture, education, entertainment, exhibitions, music, offices, and food and drink space.
The $1.7 billion redevelopment, which will be completed in 2024, includes a 4,400-capacity music venue, a 1,575-seat performing arts theatre, a school for creative arts, 100,000 square feet of restaurants, bars and eateries, two renowned hotels, 550,000 square feet of offices and 2.5 acres of new public space.
ASM Global and Olympia London’s management teams have begun collaborating on venue enhancement plans for the reimagined conference and hospitality facilities.
ASM Global president and chief executive Ron Bension said: “We are proud to partner with Olympia London, Yoo Capital and Deutsche Finance International on this amazing and historic venue, positioning it at the forefront of the industry for the next 100 years.
“Our commitment to guest and partner satisfaction aligns with the reputation of Olympia London, and we look forward to continuing to serve existing and new clients’ event schedules at Olympia London and developing the program with other signature events.”
ASM Global’s UK venue portfolio already includes London’s OVO Arena Wembley and the AO Arena in Manchester. The company has more than 300 venues in its global network.