By Mark Herrera

The reality of the event industry is one of unrelentingly disruptive change. This change is happening at an unprecedented pace. Venues of all types must successfully adapt and operate under a set of rules and expectations that are constantly in flux based on the current health crisis. The challenge of this disruption has posed an economical and physical risk but out of this we will see how resilient the industry is and embrace the growth opportunities.

IAVM, having significant influence in a global industry, has a civic duty to assure we provide safe, secure, and healthy environments within all public facilities where crowds assemble. We are an association with a mission to educate, advocate for, and inspire public assembly venue professionals, worldwide.

We are working collectively with all venue types, other organizations and associations to include suppliers, meeting planners, organizers and their respective leadership alongside the federal government and working groups tasked to gather data, poll the sectors, and conduct research as the industry moves toward recovery and identifying what the new “norm” will look like.

Event venues will follow medical and governmental guidance and not circumvent the science of any pandemic. All those working events will follow recovery written guides and remain flexible to assure all attendees to include event staff, suppliers, and planners are the top priority.

Top-line safety considerations for all venues are to allow healthy people to enjoy the facility and event; however, enhanced protective measures such as face coverings and hand washing stations will be more common. Managing the crowd density to assure that physical distancing guidelines are adhered to during ingress and egress will be heavily monitored with physical barriers strategically placed in areas where crowds can be controlled. High-touch surfaces will be identified and enhanced, and cleaning and sanitization will be part of the facility written protocols. Prior to attending all events messaging and communication with employees and guests to include signage on how to prevent the spread of germs will be a common practice. Facility design and touchless points of sale will be more common than before to avoid the transmission of any communicable disease.

IAVM has partnered with a Global Bio-risk advisory council considered as a division of one of the leading trade associations for the cleaning industry worldwide. Through this partnership all other venues can apply to a performance-based accreditation program that helps facilities demonstrate they have the work practices, procedures, and protocols to prepare, respond, and recover from outbreaks and pandemics as it pertains to deep cleaning and sanitization.

In conclusion, it is our goal to collectively come together and make every reasonable effort to provide a safe and healthy environment for those working or attending all events. Although there is no guarantee of a “zero risk” environment, we will continue to implement and measure a means to mitigate all risks associated with this health crisis and we will do it together.

As we move forward, events will not be date-driven and rather data-driven to assure we protect the most important asset, people.

Mark Herrera is Director of Education & Life Safety for IAVM. This article was published in smartmeetings.com.

By Kalyn Sisco

EventBooking, a cloud-based venue software company that serves over 1,000 clients worldwide, announced that they now have local representation in Europe.

To further expand EventBooking’s global footprint, President Steve Mackenzie believed it was the right time to spearhead more localized efforts in Europe, as the company did so last year in the Asia Pacific region. Tobias Lienhard and Jutta Kretzer are the appointed partners to do co—contributing to the sales, support, and implementation of VenueOps, EventBooking’s latest venue management application which debuted in 2017.

“I am absolutely delighted to announce a partnership in Europe with two incredibly talented former colleagues, Mr. Tobias Lienhard and Ms. Jutta Kretzer,” Mackenzie said. “Both have been in the venue industry for most of their careers and are a perfect fit for EventBooking. They both share our passion for providing the same top-notch service we offer in other parts of the world.”

Tobias will preside over sales efforts in the region, while Jutta will provide implementation and support services to clients. Both are based in Germany and speak multiple languages. EventBooking currently serves over 50 venues in the region, including the 02 (London), AccorHotels Hotel Arena (Paris), and Circuit Barcelona Catalunya (Barcelona).

In yet another step to better serve the international community, VenueOps will be available in German, French, and Spanish in just a few days. In regard to international security, EventBooking already offers hosting services in Europe via Amazon Web Services (AWS) so all data remains safe and secure.

Kalyn Sisco is Marketing Manager at EventBooking.

IAVM has been working hard with TwinLogic Strategies to ensure that the needs of our members are met under the CARES Act. Now, we need your help to voice your venue’s story to your congressional members. Our 7,000+ members, and the products and services that they provide, touch more than 300 million Americans annually. In order to bring the story of how the COVID-19 pandemic has negatively affected you, their their constituents”, we need you to reach out to those who have legislative decision-making powers and help drive the needs of our industry home.

To assist, IAVM is providing access to an Advocacy Toolkit. In this kit, you will find a general letter, which we encourage all members to send to their Senators and Representatives. You will also find social media post samples and call talking points, to help better guide you when making posts, or when you speak with your congressional members on the phone. Please take a moment and look over the toolkit and to help IAVM advocate for assistance in the recovery of our industry.

Find out more by clicking HERE

By R.V. Baugus

When IAVM Director of Education and Life Safety Mark Herrera is not on the road he is … wait, isn’t Mark Herrera always on the road? Well, not so much now as Herrera — like pretty much the rest of us during the current pandemic — is doing his best to be a responsible citizen and adhere to the safety protocols that have been set before us.

Herrera, as many an IAVM member knows, racks up the frequent flyer miles while visiting member venues to lead his renowned safety and security programs, including Situational Awareness and Active Shooter, among others.

So, even though Herrera is mostly “homebound,” he is still much in demand to comment on the ongoing COVID-19 crisis. We point you to three links that contain some of the latest appearances for Herrera in both print and over the radio airwaves.

Just know that Mark — and your entire IAVM team — strive to continue serving members proactively in matters of urgent response. We hope that you will enjoy the read and listen to some of the latest efforts that Mark shared covering a variety of topics on current and post-COVID.

Getting Back to Games

How Hotels, Convention Centers, Airlines Will Keep Travelers Safe

2020 Major League Baseball Season

The IAVM Foundation has announced the 30|UNDER|30 Class of 2020. The program, in its sixth year, is made possible thanks to the ongoing support of Ungerboeck Software International, as well as many IAVM Foundation donors.

“The Foundation Board of Trustees, along with past award recipients, spent long hours making the selections for this latest class of winners,” stated Adina Erwin, CVE, Chair of the IAVM Foundation Board of Trustees. “We thank all the candidates for participating in the process. Congratulations to the winners! We look forward to honoring you in IAVM’s first-ever virtual celebration.”

Designed to engage the best and brightest young professionals in the venue management industry, the 30|UNDER|30 program recognizes emerging leaders – and their talents – which help accelerate the industry and carry it into the future.

“The Class of 2020 will forever be remembered for the uniqueness of the year and for their hard work and passion as they continue to carve out their paths in venue management,” stated Gina Brydson, IAVM Director of Membership and Interim Director of Development for the Foundation “Those chosen exemplify the vision and talent that will serve the future of our industry well.”

Information regarding the virtual reception honoring the class of 2020 will be announced soon.

Meet the IAVM Foundation’s 30|UNDER|30 Class of 2020:

Rachel Austin, Target Center

David Ax, Memphis Grizzlies

Samantha Bernheim, Virginia Beach Convention Center

Taylor Bradford, Walton Arts Center

Trevor Chesler, ASM-Tulsa: BOK Center and Cox Business Center

Kara Cox, Sprint Center-ASM Global

Tim DeMott, The Classic Center

Kayln Denniston, EventBooking

Lauren Falco, El Paso Live

Haley Fort, The Classic Center

Kathryn Gidluck, Vancouver Convention Centre

Marina Jaramillo, Spectra Venue Management

Emily Jensen, Tacoma Venues & Events, Tacoma Dome / Greater Tacoma Convention Center

Jacqueline ‘Nicki’ Kelsch, University of Texas at Arlington – College Park Center/Texas Hall

Sarah Kraynik, Donald L. Tucker Civic Center

Katy Lang, The Grand Theater

Shelby Looker, Spectra – Alerus Center

Brittany Martin, Cobb Galleria Centre

Jordan Racine, Venue Coalition, Inc.

Cesar Ramirez, Destination El Paso

Casey Redish, Spurs Spurs & Entertainment / AT&T Center

Zakiya Smith-Dore, University of Florida Performing Arts

Alex Soltero, Los Angeles Convention Center

Therese Spaseff, Charleston Gaillard Center

Alli Stangel, Portland Trail Blazers/Moda Center

Dave Straley, Stephen C. O’Connell Center

Jennifer Tuchband, Keen Independent Research

Hannah Turner, University of Wyoming Athletics

Haley Wentzlof, Butler Arts & Events Center

Kylie Wilkerson, Bridgestone Arena