This week, Trade Show News Network reported on EXHIBITOR2014, a trade show held in Las Vegas, and tailored to its own—trade show and event industry professionals. So with our own planning and preparations well underway for IAVM VenueConnect Annual Conference and Trade Show, taking place July 26-29 in Portland, Oregon, we thought it would be a good time to remind our Allied members, current exhibitors, and potential exhibitors about how much fun it can be to put on a great show for the attendees.
The stars of the 2014 EXHIBITOR show:
A giant Earth Harp by William Close, an artist from the Elan Artists Group, created the biggest buzz and drew huge crowds (most holding their iPhones high to catch the spectacle) inside the Global Experience Specialists booth. Since the instrument took up pretty much the entire exhibit, the GES booth became an ‘unbooth,’ with staffers equipped with iPads working around the perimeter.
The theme of an ‘unbooth’ continued at IQ 3D. Initially conceived to explain projection mapping, it turned out that it can also work well for exhibit designers as well. The company created a completely white exhibit sporting the sign “Where’s the booth?” Attendees were invited to put on a Google Glass and voila!—a virtual exhibit appeared all around them.
A ‘selfie on steroids’ was gathering a crowd at the Pixe Social space, where attendees could get their photo on the cover of Exhibitor magazine, even if just for sharing on Facebook.
And finally, at Kaon Interactive, the booth sported a 3D display application with animations and a badge scanner that instantly sends an email with a link to the company’s webinar.
We are excited to see what our own exhibitors will be unveiling at VenueConnect 2014 in Portland. There are still booth spaces available, and we’ll be recognizing the most creative and informative booths at the show.
Read the full TSNN ‘Unbooth’ story here.
Reserve your booth now to exhibit at IAVM VenueConnect 2014 in Portland, OR.
(Image: From Exhibitor magazine’s Facebook page)