When the Las Vegas arena opens next year, the audience won’t be the only thing watching an event—the venue will watch the audience, also, to generate ads. “Cameras documenting an arena visitor’s gender and age, then computers digesting facial images to generate digital ads
Lt. Commander Data on Star Trek once wanted to become more than he was. The same can be said of abstract data. It’s nothing if it just sits there. It’s how you use it that matters, so I’d like to point you in the direction of a good article passed on to us from IAVM
It seems that sporting venues keep trying to outdo each other on a daily basis. The latest example is the Timsah Arena in Turkey. The soccer club Bursaspor are known as the Green Crocodiles, so it’s fitting that their upcoming facility features a crocodile around it with eyes an
The hospitality world can offer the venue world some great insights, especially when it comes to revenue management. Consider a 2013 study from Pennsylvania State University that looked at how user generated content works alongside price to affect perceptions of quality and value. Fin
We all have that moment—that “I was there” moment. In the 1996 Rugby World Cup final in South Africa, Joel Stansky kicks the winning goal to give South Africa the World Cup against New Zealand. Watching Nelson Mandela, the South Africa’s first black president, dressed in team co