Imagine putting on your virtual reality (VR) device and shooting hoops in your favorite arena. That scenario is one step closer thanks to technology developed by Ultrahaptics. The technology allows VR users to receive tactile sensations from 3-D objects floating in mid-air. It does so

When the Las Vegas arena opens next year, the audience won’t be the only thing watching an event—the venue will watch the audience, also, to generate ads. “Cameras documenting an arena visitor’s gender and age, then computers digesting facial images to generate digital ads

Lt. Commander Data on Star Trek once wanted to become more than he was. The same can be said of abstract data. It’s nothing if it just sits there. It’s how you use it that matters, so I’d like to point you in the direction of a good article passed on to us from IAVM

It seems that sporting venues keep trying to outdo each other on a daily basis. The latest example is the Timsah Arena in Turkey. The soccer club Bursaspor are known as the Green Crocodiles, so it’s fitting that their upcoming facility features a crocodile around it with eyes an

The hospitality world can offer the venue world some great insights, especially when it comes to revenue management. Consider a 2013 study from Pennsylvania State University that looked at how user generated content works alongside price to affect perceptions of quality and value. Fin